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Meet the Team That Leads ECNext

Proven leadership makes a difference. Our executive team has significant experience in building and innovating. Our backgrounds include success at Fortune 500 and emerging growth companies alike. And we share a common passion: building a sustainable, growing and innovative business model for the open Web.

Our vision and philosophy are the fundamentals that guide us through a dynamically, growing, rapidly changing environment.

Pamela Springer, President & CEO
Pamela SpringerSpringer is responsible for the overall strategic direction, growth and management of ECNext. Under Springer's leadership, ECNext has developed an agile strategy and has fostered a culture that promotes innovation and speed to become recognized as an industry pacesetter. Recognized as having a sophisticated understanding of growing and developing profitable large-scale business-to-business web sites, ECNext has created one of the largest business resource sites, Manta.com, integrating various content types and offerings into profitable recurring revenue streams.  Manta.com enjoys a comScore ranking as a top-10 business information site with more than 10 million monthly visitors.

For three straight years beginning in 2006, ECNext was named one of Business First’s 50 fastest growing privately held companies in Central Ohio. ECNext also is the winner of TechColumbus’ TopCAT Award for the Top Technology Team (2006) and Outstanding Product of the Year (2007) for companies with less than 50 employees.

A veteran executive with more than 20 years' experience growing technology-based companies including re-starts and IPOs. Springer has been involved in raising capital, acquisitions and an IPO.  She held leadership positions with a number of companies before joining ECNext, including Interliant, Inc., reSOURCE PARTNER, Inc., Litton Enterprise Solutions, and Metatec, Inc. Springer has a BS in business administration from Franklin University, where she graduated Summa Cum Laude.

George Troutman, Chief Financial Officer
George TroutmanTroutman is responsible for the financial strategy of the company and plays a critical leadership role within ECNext. He brings more than 20 years of experience in corporate finance, operations, and strategy to ECNext.

Prior to joining ECNext in February 2008, Troutman served as Chief Financial Officer, Treasurer and Secretary of Pinnacle Data Systems Inc; CFO and Vice President of Pathlore Software Corporation, where he was key in completing multiple acquisitions and helped nearly double the size of the company.

A graduate of Capital University, Troutman also served as a certified public accountant with Ernst & Young for more than 14 years.

Brad Warnick, Vice President, Platform and Technology
Brad WarnickWarnick is responsible for ECNext’s technology group and has led the innovation of technologies and processes that enabled the company to rapidly scale, driving greater than 100x growth in website visitors and page serves. Warnick was instrumental in the creation and launch of Manta.com, ECNext’s premium business content website. Within six months of its 2005 launch, Manta.com's audience grew to more than six million monthly visitors.

Warnick joined ECNext in 2003 with more than 20 years' experience as a technology and product executive for electronic information and ecommerce companies. He has extensive experience creating innovative information products focused on delivering an exceptional user experience, building and managing information product portfolios, and planning and developing technology solutions aligned to business requirements.

Warnick’s earlier career experience included roles as director of product management at Sterling Commerce and as vice president of new media solutions at Metatec Inc. He earned a master of science in educational technology, as well as bachelor's degree, from Utah State University.

Peter Morse, Vice President, Product Management and Analytics
Peter MorseSince joining ECNext in 2003, Morse has led the innovation of technologies and processes that deliver search engine visibility (organic and paid) to vast amounts of premium content.  Leveraging his advanced statistical background, he has successfully fostered a “test and learn” environment critical to continuous growth and success in this area.  Morse’s team also has opened up groundbreaking advertising channels for ECNext’s publishers to monetize their content assets.

Throughout hiscareer, Morse has used quantitative methods to improve online sales and business processes in both commercial and academic settings. His experience spans a wide range of industries and companies, including work with General Electric, General Motors and Weyerhaeuser. Most recently, he was responsible for upfront design and back-end analysis of online marketing projects for Amazon.com and Bank One.

Morse came to ECNext with expert understanding of buyer behavior and site usability. His team explores improvements to search algorithms and results, page structure, price points; launching and measuring email campaigns, ad targeting, and much more. Morse earned a bachelor of arts in math and economics from Saint Olaf College, and earned his Master's of Science and Ph.D. in statistics from Iowa State University.


Katie Brennan, VP Advertising Sales
Katie BrennanBrennan is responsible for driving recurring advertising revenue, increasing client growth and retention, evaluating and optimizing campaigns for profitability, as well as managing a team of ad sales executives.

Prior to joining ECNext, Brennan was vice president of Brand Development at Media Brains where she conceived and developed Agingcare.com. Brennan also served as a group vice president for Cygnus Business Media, where she managed strategy and the financial growth of 25 media brands in diverse vertical markets.

Brennan spent 23 years with Miller Freeman (a division of United Business Media, now CMP Media). While at Miller Freeman as vice president of Enterprise Media Group, she to provided strategic direction, new product development and profit and loss management for the $23-million product group. She directed all marketing and publishing activities for Unix Review’s Performance Computing, Windows NT Systems, Sys Admin, Imaging and Document Solutions, Software Development and Rational Rose Architect Magazines, high tech card decks and corresponding websites.

A graduate of  the University of Delaware, Brennan has completed the Marketing Program at the University of London; the Executive Publishing Program at the Kellogg School of Management, Northwestern University, and the Executive Management Studies Program at Cornell University.

 
  Our Vision  

Through openness and innovation, ECNext is committed to leveling the playing field for end-users seeking information, publishers seeking to disseminate information and advertisers trying to reach the right audience at the right time.

ECNext Honor Roll
Manta.com Wins Product of the Year Award
ECNext Recognized as one of the Fastest Growing Companies in Central Ohio
ECNext Wins "TopCAT" Award from TechColumbus
ECNext Named to Business First's "Fast 50" List


"Search Engine Marketing for Publishers: The art of being found online," by ECNext President, Pamela Springer, explores why publishers need to make their content searchable on the Web. Learn how use of fractionalized articles, existing keywords and taxonomies, and other search engine marketing techniques can quickly raise the profile of your company and drive revenue

Download this valuable resource now!

 


 
 
 
 
 
   
 
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