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Manta.com Revolutionizes Lead Generation
Manta.com’s
comprehensive profiles on 45 million companies allows small- and medium-size
businesses access to premium company information. Here's how it works
for a real-life Manta.com user:
Steve Shelly sells,
and he's good at it. "I'm the old guy around here," he said,
referring to his tenure with his employer.
As the team veteran,
Shelly is always on the lookout for ways of doing his job better.
"I'm an appointment setter," he said, explaining that he is
responsible for uncovering leads in his territory.
Shelly's employer,
Visual Management Systems, Inc. (OTCBB:VMSY) is one of millions of
businesses in the United
States (http://www.manta.com/mb).
And Shelly is one of the millions of front line sales people helping
these businesses grow.
Strong
Leads Equal Strong Growth
Shelly and his millions of sales colleagues around the world wrestle
with the same issue every day: How do they find qualified, relevant
leads for their businesses?
"Before, I'd
look in online yellow pages or try to find leads by searching on a lot
of sites," Shelly said. Then he found Manta.com.
"It was a
fluke, I was searching on a company and found Manta.com," he said.
"I'm proud that I'm the first person at VMS to use
Manta.com."
Shelly explained
that by using Manta.com's "megabrowse" feature, he can quickly
find a list of U.S.
or Canadian companies (http://www.manta.com/NA/Canada) in any city and
then filter the company list by industry.
"Then I could
look through the list and find revenue for them," he said. If the
company looks like a prospect, Shelly contacts the company. "The
company contact information is right there in Manta.com, too," he
said.
Manta.com is the
first site to aggregate the primary sources of information about a
company onto one comprehensive and detailed company profile.
"Before Manta.com,
professionals like Shelly did not have access to premium company
information," said Pamela Springer,
president and CEO of ECNext, the company that operates Manta.com.
"Access to the
type of information available on Manta.com was limited to senior executives
at large corporations who had access to expensive online
subscriptions," Springer explained. "Today, the front-line
sales professional, the college student, the self-employed consultant
and the small-business owner have access to this same premium
content."
Democratizing
Business Information
"With Manta.com we recognized the need to help people like
Shelly," Springer said. In addition to company profiles, Manta.com
also features company news, industry analysis, contact information and
job postings. The site, one of the top 10 most visited business sites
on the Internet, offers more company information than any other online
resource.
"Rather than
being offered as a subscription service, Manta.com users can access and
purchase just the content they need, when they need it," Springer
explained.
She explained that
the site recently introduced a feature that allows visitors to enhance
company information.
"Now, every one
of the five million monthly Manta.com visitors is a publisher,"
she said. "Who better to update company information than the
hands-on professional who is reaching out to these companies every
day?"
Springer said site
visitors can add new contacts, correct revenue numbers or update
information for any one of the 45 million company profiles featured on
Manta.com.
‘I
Love The Site’
“We have users who tell us they use Manta.com more than they use
their email," Springer said. "Many of our users research
hundreds of companies every day."
"I love the
site," Shelly said. "I use it every day. We've closed four
deals from Manta.com already."
"I leave
Manta.com open all day while I'm at work, and I've told everyone on my
team about it. Now they use it," he added.
Members like Shelly
are the reason that Manta.com has introduced myManta, a set of tools to
help Manta.com members organize, sort and add notes and contacts to
company information. Learn more about myManta.
For information on what ECNext
can do for you, contact our sales team:
1-614-682-5116
Send email
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