ECNext continues to increase its list of clients who specialize focused on in providing high-end value business information targeted to market research and consulting in unique vertical markets. Spectrem Group joins a growing list of innovative consulting knowledge-based firms who are thought leaders in a very focused business arena, andwho are now leveraging the Internet targeting a variety of industriesto reach a broader market for their reports, databases, newsletters and other information products.
Spectrem Group is a leading authority in the affluent and retirement markets, providing information on the latest trends in the U.S. and the impact they have on businesses serving these markets. The company integrates fact-based information with expertise in building business, marketing and M&A strategies.
"Our blend of Web marketing services and web e-commerce technology will enables these distinguished/notable/high-end consulting firmsSpectrem to extend a their customer base and drive new revenues," said Chris Skudder, ECNext CEO. "With our help, they can continue to concentrate (center?) on their specific business expertise vertical industry while we help them to create, market and manage the products resulting from their in-depth expertisetheir Web sales channel."
Spectrem Group joins a growing list of specialized firms from a variety of industries recently enlisting the help of ECNext, such as Venture Capital Intelligence (VCI)Knowledge Source and Trimark, in the healthcare industry, Kline and Company, in the chemical industry and Webbolt with their global news and intelligence focus.
ECNext’s e-commerce solution will provide Spectrem Group increased visibility, enabling customers to find and purchase Spectrem Group’s Information Products which provide a unique blend of industry insight and proprietary market research.
"We look forward to benefiting from ECNext’s blend of comprehensive web commerce services for enabling oura new online sales channel sales,” said George Walper Jr., Spectrem Group CEO. “Their online sales expertise will make our datareports and publications more easily available to customers while , expanding the audience for our researchthese products as well as for our consulting services."
About Spectrem Group
Spectrem Group (www.spectrem.com)
is a strategic consulting firm specializing in the
affluent and retirement markets. Spectrem Group
research integrates fact-based information with
expertise in building business, marketing and M&A
strategies for clients. Headquartered in Chicago,
Spectrem has consultants based in major markets
across the country.
About ECNext
Founded in 1996, ECNext builds and manages online
channels, enabling leading financial analysts, market
research firms and business publishers to grow their
business by selling high-value information via the
Web.
ECNext’s hosted e-commerce solution provides the complete range of technology and services required for powering online content sales and are tailored to meet each customer’s unique requirements and brand. Web marketing programs drive traffic to the site; e-commerce capabilities provide a range of promotion, sales, and subscription options for capturing revenue; workflow and content management tools streamline maintenance; and tracking and reporting capabilities provide real-time intelligence for on-going business improvement.
ECNext partners with customers combining Web content sales expertise with customer domain knowledge to drive business success. Additional information is available at www.ecnext.com
###
